SEO Consultant &
GEO / AEO Architect

SEO Consultant - Introduction

I am Mohammed Alami, an independent SEO consultant based in Montreal, Canada. My foundation in search engine optimization is reinforced by a Master's degree in E-Commerce from HEC Montreal, giving me a specialized understanding of online business growth.

As your SEO consultant, I intervene strategically from the very beginning of your projects. I guide your team through critical SEO implementation techniques, including entity-based keyword research, semantic content strategies, on-page optimization best practices, and technical SEO fundamentals.

Past Experience & Key Projects

My background includes high-impact roles such as Senior SEO Advisor at Desjardins Insurance and Senior SEO Strategist at Mediative (a Yellow Pages Group company in Montreal), where I led comprehensive SEO strategies for diverse clients. My experience as an Internet Strategy Consultant at CGI in 2011 further solidified my ability to manage complex SEO and digital strategy projects.

Please feel free to contact me. As your dedicated Montreal-based SEO consultant, I am ready to assist with your projects in Canada, the United States, France, or anywhere else in the world.

SEO Expert – Definition & Approach

An SEO expert wears multiple hats: analytical, strategic, and technical. Organized and rigorous, with a passion for digital innovation, an effective SEO expert possesses a holistic view of the marketing mix, prioritizing SEO within that broader strategy. My work focuses on tangibly improving your website’s SEO performance and demonstrating clear ROI.

To achieve this, I leverage deep technical SEO knowledge (including crawling, rendering, indexation, and schema markup best practices) and stay ahead of Google's algorithmic shifts, including the increasing role of AI in search. My approach involves regularly monitoring your site’s health, tracking search engine rankings, and transparently reporting on progress and ROI.

Cost of Your Montreal SEO Expert

The cost of an SEO expert in Montreal depends on the project's scope, scale, and desired outcomes – whether it's for a local Montreal business, a national Canadian campaign, or international SEO for US and French markets. Key factors include whether it's a one-time project (like a focused link cleanup or site audit) or an ongoing strategic engagement.

For instance, a comprehensive strategy aiming for significant gains might span 6-12 months, whereas a targeted Local SEO campaign could see results in a shorter timeframe. I've developed a clear quantification methodology to assess your needs against your challenges and ambitions, allowing us to define the scope, approach, and timeline to accurately determine project costs.

We can agree on a bank of hours for ongoing support or a fixed project fee, with pricing tailored transparently. For example, an in-depth SEO training mandate will differ in cost from an hourly SEO strategy consultation.

Mohammed ALAMI – SEO Specialist & Consultant

I am Mohammed Alami, an SEO Specialist and independent consultant. My unique blend of an engineering background and a Master's degree in E-Commerce provides a robust foundation for data-driven, business-oriented SEO solutions.

Originally from Morocco, I pursued further studies and gained professional experience in France before immigrating to Canada in 2009. In Canada, I completed my Master's in E-Commerce at the University of Montreal. My engineering career, spanning over 20 years in diverse sectors, honed my analytical and problem-solving skills, which I now apply to the complexities of digital marketing and technical SEO. I am passionate about helping businesses navigate their digital challenges with a practical, results-focused approach.

I have also developed and delivered presentations at the University of Montreal on advanced SEO topics and emerging technologies like WEB 3.0, with materials available on platforms such as YouTube and Slideshare.

As an independent SEO consultant, I conduct comprehensive site audits (technical, on-page, off-page including backlink analysis and E-A-T alignment), develop data-driven SEO strategies to identify growth opportunities, and create actionable roadmaps with detailed tactics. My expertise has supported businesses across Montreal, Canada, the US, and France.

To empower your in-house marketing teams, I offer customized Montreal SEO training programs, available remotely or on-site. This training ensures your team stays updated on the latest techniques for natural traffic acquisition via search engines like Google and Bing, covering everything from foundational principles to advanced SEO strategies.

I am a certified SEO trainer with an approval certificate (agrément) issued by the Quebec government (Emploi-Québec) in communication and documentation, which can be beneficial for businesses eligible for government-funded training programs.

The success of your e-commerce website hinges on robust Ecommerce SEO. Effective optimization for search engines like Google and Bing drives qualified traffic, which typically yields higher conversion rates.

Website Planning & Architecture: Strategic keyword integration begins with solid website planning. I advise on developing a clear information architecture—the foundation of e-commerce SEO—by mapping target keywords to the relevant sections and pages of your site (e.g., category pages, product pages, blog content).

Optimizing for Sales: This includes optimizing product pages, ensuring effective use of structured data for products, and advising on user experience (UX) elements that contribute to SEO and conversion rate optimization (CRO). As an E-commerce SEO expert with a Master's in E-Commerce, I understand the full sales funnel.

For any business targeting nearby customers, whether in Montreal or elsewhere, an In-Depth Local SEO strategy is absolutely crucial. It's no longer just about being found; it's about becoming the preferred choice for local customers precisely when they're searching for your products or services.

My Local SEO expertise is deeply rooted. I worked at Yellow Pages Canada during a pivotal era when Google Maps in Canada utilized YP.ca's API. This experience provided me with a rare, foundational understanding of the local data ecosystem—an invaluable perspective for optimizing your presence today.

Leveraging this background, my approach to Local SEO is both strategic and meticulous. Whether you're a brick-and-mortar store or a Service Area Business (SAB), I can help you develop and implement a tailored Local SEO strategy that drives tangible results.

SEO is no longer just about links and keywords. As we enter the 2027 GEO era, visibility depends on the ability of AI models (Gemini, ChatGPT, Perplexity) to validate your brand's authority. This is where my framework for digital integrity architecture engineering becomes essential.

Unlike traditional SEO, this engineering discipline focuses on data architecture and creating a 'Single Source of Truth' (SSoT). By structuring your digital assets to be technically indisputable and aligned with generative engine requirements, we ensure your brand is recognized and cited as the primary reference by AI systems.

For organizations requiring a forward-looking vision to protect their digital integrity against rapid technological shifts, I deploy these advanced strategies to guarantee long-term organic leadership across the decentralized search landscape.

SEO no longer relies solely on pages, keywords, and rankings. In a digital landscape where Google AI Mode, ChatGPT, Gemini, Perplexity, and AI agents interpret brands through their entities, data must be consistent, readable, and aligned.

Mozalami helps businesses transform their organic presence into a resilient ecosystem: technical SEO auditing, SEO data governance, Single Source of Truth, entity architecture mapping, Knowledge Graph alignment, structured data, and AI Search visibility.